Festive Leeds Bag competition brief...Research and Inspiration

Existing bags for Leeds live it love it...simple bold type with limited colour palette...

Experimental typography, effective way of communicating an idea creatively and attracts attention and draws people in.

Idea of simple patterns could work well on a hessain style bag and will be appropriate for a wide range of audiences if it is tasteful.


Cath Kidston bags...great example of fun creative patterns that attract attention.

Below fun and playful design using limited colour palette...something simple and effective could work with my designs for my bag I think as long as it is new and fresh!

Below more elegant, sophisticated designs suiting a particular target audience...too obvious designs.

Looking at imagery and graphics from the Festive Leeds website, taking into consideration colours, typefaces, layouts etc that are existing already.